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Major Consumer Package Goods Company (CPG) |
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Development of Senior Executive Contacts.
Consumer Product and Channel Development.
Rapid Acquisition of Industry Expertise.
Challenge:
Major Consumer Package Goods company with a wide range of sales & marketing needs.
Engagements:
Development of Senior Executive Contacts. Cultivated
executives at various organizations who have been instrumental in
developing new business on behalf of several clients.
Consumer Product and Channel Development. Accessed industry,
channel and retail expertise to guide business strategy and
go-to-market plans for a start-up client launching a new consumer bath
accessory product line.
Rapid Acquisition of Industry Expertise. Gained expertise in
several industries including credit card services, consumer automotive
products, DIY channel products and government commissary operations, to
develop business proposals and plans for client service firms.
This expertise is typically gained in 24 to 48 hours.
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